Greystone’s Wildfire is a communications platform which enables our business users to engage in the use of instant bulk SMS messaging. It’s about spreading the news fast, like ‘wildfire’ and about communicating with customers instantly and for very little.

The most common application is what we refer to as Push Messages. This the the provision of a service which sends bulk texts at a time.

Sending out 100 messages like the one above costs from as little as just £4.00. They arrive within seconds and usually get read.

Compare the costs of sending 100 x 1st class letters in the post. The stamps cost
£32.00, the print, paper and envelopes cost a further £20.00 and they arrive a day later, at best.

At 1/13th of the cost of letters, Wildfire also supports 10 other features!

Particularly popular are the applications called Vote, Quiz and Auction.

These are all revenue earning opportunities and can leverage existing advertising campaigns by creating interesting alternative ways of promoting your core products.

For example, radio advertisements can be interspersed with your own Competitions, which might involve a Quiz with a valuable prize for the winner.

The cost of the advertisements and the costs of the prizes can be paid for by the respondents, who return to the text platform their answer, by way of a short code SMS.

Similarly, goods can be auctioned or even reverse price auctioned.

Once respondents start to bid, return messages can be constructed which inform the bidders whether their offers have been beaten by another bidder.

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